Until today most of the books are still available in black and white which can be a question to many regarding the value of colour eReaders which has actually been a leap in technology. This stepping stone technology would surely push new innovations on the part of ebook publishers and authors. The new Fujitsu FLEPia sis scheduled to release in Japan on 20th of April which is designed with an impressive 8 inch XGA touchscreen which supports 4 GB SD card which can store nearly 4000 ebooks, 260,000 colours, Bluetooth 2.0+EDR, USB and Wi-Fi port for fast data transfer. The company also guarantees the battery life of this new eReader to last for nearly 40 hours.